TY  - JOUR

T1  - A quadripartite approach to analysing young British South Asian adults’ dual cultural identity

JO  - Journal of Marketing Management

UR  - http://dx.doi.org/10.1080/0267257x.2017.1324896

PY  - 2017/05/19

AU  - Dey BL

AU  - Balmer JMT

AU  - Pandit A

AU  - Saren M

AU  - Binsardi B

ED  - 

DO  - DOI: 10.1080/0267257x.2017.1324896

PB  - Informa UK Limited

VL  - 33

IS  - 9-10

SP  - 789

EP  - 816

Y2  - 2024/12/22

ER  -