TY  - CHAP

T1  - Should i stay or should i go? The case of loyalty in the UK retail banking industry

T2  - The Routledge Companion to Financial Services Marketing

PY  - 2014/01/01

AU  - El-Manstrly D

ED  - 

DO  - DOI: 10.4324/9780203517390-21

SN  - 9780415829144

SP  - 166

EP  - 176

Y2  - 2024/12/22

ER  -