Dr Dahlia El-Manstrly
Management School
Senior Lecturer in Marketing
Full contact details
Management School
葫芦影业 University Management School
Conduit Road
葫芦影业
S10 1FL
- Profile
-
Dr Dahlia El-Manstrly BSc (First Class Honours), MSc (Huddersfield University), MRes, AHEA, PhD (Glasgow University).
Dahlia El-Manstrly is an Associate Professor (Senior Lecturer) in Marketing and the Director of Research for the MCCI group at the University of 葫芦影业 Management School, UK. Before this role, she was Co-Director of the Center for Service Excellence and a Marketing lecturer at the University of Edinburgh.
Her research focuses on services marketing, with publications in leading international journals such as the Journal of Retailing, Journal of Service Research, Tourism Management, European Journal of Marketing, Journal of Business Research, Journal of Marketing Management, Journal of Service Management, and International Marketing Review. Dahlia also serves on the editorial boards of top marketing and services journals, including the International Marketing Review, Journal of Services Marketing, and Journal of Service Theory and Practice. Her work is frequently presented at prominent academic conferences worldwide. She has been honoured with the "Highly Recommended Paper" Award at the AMA SERVSIG conference in 2014 and has received three Teaching Excellence Awards at the University of Edinburgh for best feedback, overall course satisfaction, and inspirational teaching.
- Research interests
-
- Service Recovery and Complaint Management (e.g., service failure, service recovery, coping mechanisms and the service recovery paradox).
- Relationships in Services (e.g., customer loyalty, customer satisfaction, service quality, customer commitment, trust and perceived switching costs).
- International Marketing in Services (e.g., service customers鈥 attitudes and behaviours across cultures).
- Transformative Services (e.g., the impact of service interactions and servicescape on consumers鈥 well-being).
- Tourism Services (e.g., medical tourism and online travel communities).
- Publications
-
Journal articles
- . Journal of Philanthropy and Marketing, 29(4).
- . Journal of Retailing.
- . Journal of Business Research, 166, 114138-114138.
- . Journal of Travel Research.
- . Psychology and Marketing.
- . Journal of Retailing and Consumer Services, 66.
- . The International Review of Retail, Distribution and Consumer Research, 31(3), 281-298.
- . Journal of Service Research, 24(2), 206-225.
- . International Journal of Hospitality Management, 95, 102911-102911.
- . Journal of Service Theory and Practice, 31(1), 65-81.
- . Tourism Management, 80, 104106-104106.
- . Journal of Service Management, 31(5), 979-1013.
- . Journal of Cleaner Production, 262, 121348-121348.
- . International Journal of Hospitality Management, 88, 102535-102535.
- . European Journal of Marketing, 54(1), 26-48.
- . Journal of Retailing and Consumer Services, 51, 51-61.
- . Journal of Service Management, 30(4), 507-518.
- . The Service Industries Journal, 38(1-2), 114-126.
- . Journal of Service Management, 27(2).
- . International Marketing Review, 31(4), 413-437.
- . Journal of Marketing Management, 29(15-16), 1834-1861.
- . Journal of Financial Services Marketing, 16(2), 101-110.
Chapters
- , Back to the Future: Using Marketing Basics to Provide Customer Value (pp. 567-567). Springer International Publishing
- , Creating Marketing Magic and Innovative Future Marketing Trends (pp. 865-865). Springer International Publishing
- , Marketing Challenges in a Turbulent Business Environment (pp. 227-228). Springer International Publishing
- , Marketing Challenges in a Turbulent Business Environment (pp. 245-245). Springer International Publishing
- , Celebrating America鈥檚 Pastimes: Baseball, Hot Dogs, Apple Pie and Marketing? (pp. 587-588). Springer International Publishing
- , Developments in Marketing Science: Proceedings of the Academy of Marketing Science (pp. 575-575). Springer International Publishing
- , The Routledge Companion to Financial Services Marketing (pp. 166-176).
- Research group
-
Marketing and Creative & Cultural Industries (MCCI)
- Grants
-
- The University of Edinburgh Strategic platforms
- The British Academy Quantitative Skills Acquisition Award
- The ESRC Seminar Series
- The Carnegie Trust Small Research Grants
- PhD supervision
- Transformative services research
- Service failure and recovery
- Relationship marketing
- Tourism services
Dr Dahlia El-Manstrly supervises:
- PhD student Pengen Mai
- PhD student Yu Lu
Links